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The Architect
Foundry Focus: Mapping the path between the idea and the bottom lineBehind every superstar website there is an architect, scrutinizing every single detail, cutting through the nonsense, and challenging every aspect to craft a masterpiece that gets noticed and gets results. Fame Foundry's own architect has been doing that very thing for national and worldwide companies for more than 12 years, crafting sites and campaigns that bring millions of visitors and turns those visitors into customers.

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The Creator
Foundry Focus: Transforming information into artSome artists start with a blank canvas. The Foundry's artist-in-residence starts work, the canvas is covered in piles of words and images. By the time the Creator's work is done, those piles all fit perfectly on a canvas you'd want to hang on your wall. The Creator has been making art out of chaos for two decades.

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The Craftsman
Foundry Focus: Applying form to functionBeing a craftsmen means loving your work. It means knowing that performing this craft is the reason you were put on earth. It means being a master of your trade. A craftsman's work reflects passion and meticulous care. Fame Foundry's Craftsman does just that with intuitive interfaces, modern style and refined aesthetic.

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The Developer
Foundry Focus: Melding art and scienceKeeping the great idea alive from concept to final product requires passion, innovation and the ability to build the right tools to get the job done. A superstar website must have a balance of creativity and intuitive functionality—and that takes a front-end developer who knows both design and programming. For well over a decade, Fame Foundry's front-end developer has been designing and crafting website experiences for national corporations and small companies that have consistently delivered customers to clients.

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The Engineer
Foundry Focus: Logic and ProgrammingWebsites and software applications are living, breathing entities. They follow thousands of instructions a second and make decisions just like anything else. Engineering the site's behavior and information architecture is what gives it life, and ultimately carves out the site's identity through its utility. The Foundry's Chief of Engineering has done this for more than 20 years and for national and world-wide companies. He oversees all functional back-end programming, e-commerce, database functionality and a vast code library to make the magic come alive.

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The Wordsmith
Foundry Focus: Putting words to your passionYou know your passion for your industry and business, but do your customers? Out of the thousands of words in the English language, how do you find those powerful diamonds in the rough that communicate your vision through new media—and get results? Fame Foundry's wordsmith has been crafting compelling copy for clients large and small, local and international, for 14 years. He thrives on driving right to the core of your message—and straight into the heart of your customers.

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The Author
Foundry Focus: Fanning the flames of inspirationGreat authors are defined by their ability to set fire to the written word. All too often in today's digital information age, that creative spark is stifled, leaving the Web littered with content that is lifeless and ineffectual. Fame Foundry's Author has made it his mission to revive the act of writing as an art form, harnessing the power of language to command attention and ignite a following. It's the difference between telling a story and building a legend.

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The Communicator
Foundry Focus: Turning perception into performanceSuccessful public relations is about more than putting out an occasional press release. No one knows that more than The Foundry's PR practitioner. For more than 20 years, the Communicator has shaped and guided perceptions that drive bottom-line results for organizations ranging from non-profits to Fortune 100 empires. Media relations, internal and external communications, executive ghostwriting: they have all been part of the arsenal.
Contributors

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Jordan Drake
Jordan has been podcasting from his mountain studios in NC since 2005. When he's not story-telling for Fame Foundry, he's either hosting a weekly tech radio show, producing podcasts, or pursing a variety of other journalistic activities. He can be found online through Twitter @vocalgeekery or on his website, www.vocalgeekery.com

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Jeremy Hunt
Jeremy Hunt is a writer, communicator and social media grunt who lives in Charlotte, N.C. He currently works as the social media coordinator for the Billy Graham Evangelistic Association. Keep up with all that he finds cool in the world at jeremyhunt.tumblr.com or follow him on Twitter: @jehuthehunt.

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Jason Ferster
Jason Ferster is the marketing manager for a technology consulting firm where he contends on a daily basis with the marketing challenges common to many small businesses. Get more of his insights 140 characters at a time via @ferster or in longer form at TheFersterFiles.com

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