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Fame Foundry Archives - A Charlotte Website Design and Marketing Firm

  • New Events for Entrepreneurs and Growing Companies

    Small Business Trends offers an overview of the conferences and webinars offered in June covering marketing and business growth topics such as social networking, Facebook, Twitter, e-mail marketing and more.

  • 30 Useful Small Business E-mail Marketing Apps

    E-mail marketing is a practical and economical tool small businesses can use to build relationships with customers. Small Business Trends details 30 affordable, easy-to-use applications, including some that offer sophisticated customer data tracking to create customized campaigns.

  • How to Reignite Your Network Online

    Good business networking is about more than making new connections; it’s about maintaining and strengthening those connections over time. In this article from American Express OPEN Forum, Ben Parr explains why it’s never too late to re-engage with old contacts and provides five useful tips for opening the lines of communication.

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  • Shaping Business for the Tribe

    The key to owning your market in today’s trust-based economy is to identify, locate, join and lead your tribe. However, in order to sustain growth and continue to evolve, you must allow the tribe to transform your business operations from the inside out.

  • Google Places: All Up In Your Business

    Fast Company reviews the new features available to help companies connect with prospective customers now that Google’s Local Business Center has become Google Places.

  • Off the Shelf: When Marketing Becomes Almighty

    The New York Times reviews The Age of Persuasion: How Marketing Ate Our Culture, which traces the history of advertising – from the invention of the telegraph in 1844 to the Burma-Shave billboards of the 1920s to the democratization of marketing in today’s Information Age – and how it has become so pervasive that it is the single defining element of our modern era.

  • Inside Best Buy’s Customer-Centric Strategy

    Today’s consumers have more choices and more information than ever before, and as a result, today’s marketplace is more competitive than ever. To survive, businesses cannot focus solely on providing a top quality product or service but rather must also ensure that they are delivering viable solutions to the problems their customers face in their day-to-day lives. Harvard Business Review offers a case study illustrating how this approach has helped Best Buy to succeed while competitors like Circuit City have fallen by the wayside.

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