Are these myths and misconceptions of website design undermining the quality of the user experience on your site?
Nailing these fundamentals will make the difference between a campaign that captivates and motivates versus one that is ignored and condemned to the trash folder.
Three commandments for disaster-proofing your next big idea.
You know the story. The shoemaker was so busy making and fixing shoes for his customers that his kids went barefoot because he never had time to make shoes for them. Similarly, if you spend all your time and energy taking care of your clients, it’s your business that will suffer, as you neglect your website, your blog, your marketing strategy and other important elements that it needs to continue to grow and thrive.
Most of us are familiar with the usual suspects when it comes to generating leads online and we are pretty comfortable with using those platforms. However, there are a lot of other ways to create relationships, gain exposure, and increase interest so let’s explore some of those opportunities.
With many high profile social networks adopting infinite scrolling, it’s come to be one of the most widely adopted design patterns out there. Done badly, infinite scrolling will wreck your UX and guarantee total failure as users desert you in droves. Get it right, and you’ll have an intuitive, popular and successful site.
The Coca-Cola Company is the most powerful global corporate brand, according to a recent survey from CoreBrand, which polled 10,000 business professionals on their impressions of top brands based on two criteria: familiarity (how well is the brand known?) and favorability (does the brand have a positive reputation, well-regarded management and good investment potential?).