Fame Foundry - A Charlotte Website Design and Marketing Firm
July 2014
- July 1st, 2014 | By Jeremy Girard | Category: Website Design and Development
More Than Meets the Eye: Engaging Website Visitors with a Sensory-Rich Experience
The evolution of web technologies enables us to go beyond creating visual appeal to entice visitors through touch, sound and – would you believe? – even smell and taste.
- July 1st, 2014 | By Carey Arvin | Category: Marketing and Trustcasting
How to Pick a Fruitful Marketing Strategy: Three Juicy Takeaways from Walmart’s “Picked by Farmers” Campaign
Serve before you sell, be human and counteract your brand’s vulnerabilities.
- July 1st, 2014 | By Kimberly Barnes | Category: Public Relations and Social Media
The Next Evolution of Social Media Integration
Marketing mediums weren’t made to live in silos. As these brands prove, creative, cross-channel integration is the key to success in today’s consumer-driven marketplace.
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- July 24th, 2014 | Source: Co. Design | Category: Marketing and Trustcasting
4 Myths About Apple Design, From An Ex-Apple Designer
“Everybody there is thinking about UX and design, not just the designers. And that’s what makes everything about the product so much better . . . much more than any individual designer or design team.”
- July 23rd, 2014 | Source: Popsop | Category: Public Relations and Social Media
Virgin Holidays Unveils New Digital Magazine
Unleashed, a free digital magazine for iOS and Android devices, provides avid travelers with an insight into the best places to visit around the globe. The magazine is interactive — for instance, it allows readers to build up their beach-to-bar outfits and also find the best places pizzerias in NYC by slicing away at the digital pizza featured in the app.
- July 22nd, 2014 | Source: Marketing Profs | Category: Marketing and Trustcasting
Seven Things to Spark Your Prospects’ Curiosity and Win Sales
A salesperson’s new favorite word should be “how.” Because if someone asks you, “How?” it means you’ve struck a nerve and sparked some curiosity.
- July 21st, 2014 | Source: Smashing Magazine | Category: Website Design and Development
Prioritizing Devices: Testing And Responsive Web Design
With unlimited time, money and human resources, you’d be able to test your entire website on every device, every day of the week. In the real world, even large organizations don’t have the resources to attempt this perfect solution, so here’s a strategy you can employ so that you don’t have to test every device every time you want to update a live website.
America’s Leading Design Cities
New York and L.A. aren’t the only epicenters for graphic designers, architects and fashion designers.
- July 17th, 2014 | Source: Money | Category: Public Relations and Social Media
Tell an Airline How Much You Hate It and Get 8,000 Free Miles
With its new promotion, Spirit Airlines seems to be fully embracing its reviled status as the Most Hated Airline in the U.S. According to the terms of the deal, anyone with a Spirit Airlines frequent flier account can go to hatethousandmiles.com, spew some ill will, and then collect 8,000 free miles. The obvious downside, of course, is that participants are receiving those miles to use on an airline that they presumably hate.
- July 16th, 2014 | Source: Inc. | Category: Traffic Building
5 Ways to Uncover the Why Behind Your Digital Data
In the era of big data, there is no shortage of information for monitoring the effectiveness of your websites, mobile sites and apps, but do you know the “why” behind your metrics?
- July 15th, 2014 | Source: Copyblogger | Category: Marketing and Trustcasting
The Prepared Writer’s Process for Creating Excellent Content Every Day
Rather than waiting for inspiration to strike, take control of the content on your blog.
- July 14th, 2014 | Source: Noupe | Category: Website Design and Development
Ten Golden Rules for Choosing the Right Website Images
Images are the single most critical design element designers implement on their website. Yes, even in a world of web design that swears by design minimalism and flat web design, images still play a very important role in determining the success or failure of a site. A perfect image selection strategy can help you differentiate your website from its competition.
- July 11th, 2014 | Source: Co. Create | Category: Marketing and Trustcasting
You’ll Want to Stay in Bed All Day Long After Watching IKEA’s Dreamy Commercial
Ikea’s newest spot, by agency Mother London and director Juan Cabral, plays off “the falling dream” in which the dreamer is perpetual free fall. Despite how dreamy the ad is, you’d be surprised just how much of it was shot in-camera: the tumbling protagonist and many of the beds were hung from cranes and suspended over buildings during the three-day shoot in Johannesburg.
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