July 2010

In today’s marketplace, if you want customers to find you, you need a sound foundation in SEO. To help you get started on the right track, we define in layman’s terms what SEO is (and what it is not).
Page 2

Brand Republic takes a look back at five years of YouTube and examines five milestones along the way that show how the site – now one of the largest in the world – has altered the landscape of broadcast media.

When launching your blog, the first big challenge is making sure your audience can find you; the next great hurdle is turning hard-won visitors into loyal readers. Inc.’s Maisha Walker offers practical tips for growing your core following and building a thriving community around your blog.

The Lunch Pail offers advice to help e-tailers tailor the online shopping experience to better meet the needs of time-starved moms, creating loyal customers and brand evangelists in the process.

For small businesses, having an efficient system in place for generating and sending invoices in a timely manner can help maintain healthy cash flow. Small Business Trends reviews 30 highly affordable cloud-based tools that can save you money while getting the job done faster.

In today’s marketplace, trustcasting has not only replaced old marketing but also superseded hard-hitting sales tactics. American Express OPEN Forum shows you how approach to sales in a way that will establish you as a trusted advisor to your clients and prospects by demonstrating honest intentions and selfless motives.

Innovation is not a product of luck or happenstance. Breakthrough ideas come to those who are attuned to trends, aware of voids within the market, able to identify untapped assets and willing to challenge the status quo.