Fame Foundry - A Charlotte Website Design and Marketing Firm

Thursday, 20th February, 2014 | Source: Co. Design | Category: Marketing and Trustcasting

Behind The Minimal Look Of The 2014 Olympics Logo

Featuring futuristic lettering with letters and numbers that partially mirror each other, the Sochi 2014 Winter Olympics logo is the first to bundle a web address right in the mark, as well as the first to entirely eschew hand-drawn elements. In a word, it’s gone flat. But why?

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