Fame Foundry - A Charlotte Website Design and Marketing Firm

Friday, 2nd July, 2010 | Source: Fast Company | Category: Marketing and Trustcasting

Zappos Shows That Your Best Customers Are Also the Ones Who Return the Most Orders

Successful e-commerce outlets like Zappos and Net-a-Porter demonstrate that going above and beyond to serve the customer by offering perks such as free shipping and a generous returns policy is an integral aspect of marketing for today’s retailer.