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Monday, 2nd July, 2012 | Source: The Wall Street Journal | Category: Public Relations and Social Media

Twitter’s Mobile Ads Beginning to Click

Twitter’s mobile ads are proving to be a big hit with marketers, even as rivals Google and Facebook struggle to boost their mobile revenues. Why? In part because Twitter’s mobile users seem more likely to engage with the ads they’re shown, boosting both ROI for marketers and revenues for Twitter.

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