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Monday, 1st November, 2010 | Source: American Express OPEN Forum | Category: Marketing and Trustcasting

13 Branded Apps That Got it Right

From luxury brands like Audi and Oakley to consumer brands like Kraft and Chipotle, American Express OPEN Forum presents case studies of successful apps that offer branded content while also providing utility for their target demographic, offering entertainment value or enhancing the company’s core product.