Fame Foundry Archives - A Charlotte Website Design and Marketing Firm

  • Can Snapchat Really Work for Marketing?

    Snapchat provides urgency, with powerful content that prompts quick action. Snapchat users have a few seconds to react, so they may be more impulsive and willing to interact to a Snapchat marketing campaign, as opposed to using other image-sharing platforms to do the same.

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  • The Secret to Making Anything Go Viral

    Creating a viral video is like setting out to produce an Oscar-winning film. You can look back at some of the most-shared videos, trying to fathom some sort of recipe for success, but if you try to replicate those vital ingredients your video will most likely feel flat and formulaic.

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  • Deconstructing the Viral Hashtag

    Hashtags may be a product of the modern social media era, but the best ones obey the age-old principles of good marketing by making a strong emotional appeal.