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Fame Foundry Archives - A Charlotte Website Design and Marketing Firm

  • Google Declares War on Content Farms

    Google is making an important step toward solidifying the trust of its users while penalizing companies that engage in black hat SEO practices by changing its algorithm to reduce rankings for low-quality content farm sites that offer little to no value for users.

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  • A Day Seen Through Google Searches

    Google Trends is a helpful tool that provides insight into search queries that are spiking in popularity at any given time due to breaking news, holidays or pop culture phenomena.

  • Beyond Good and Evil in SEO

    The best way to minimize the risk of being penalized by search engines is to focus your SEO efforts on producing high quality content that is truly relevant to searchers rather than attempting to game the system by using “black hat” techniques to create the perception of relevance.

  • SEO for Bing Versus Google

    Although the search engines are very secretive about their algorithms, tests performed by SEO engineers worldwide indicate that Bing and Google differ in how various factors, including backlinks, PageRank, page authority, fresh content and inbound anchor text, affect your ranking in search results.

  • Search Engine Wars: Yahoo, Twitter Tweaking Their Code to Rival Google

    Although Google’s dominance in the search category has been virtually unchallenged for quite some time, Yahoo has introduced more interactive functionality designed to compete with Google Instant, and Twitter has boosted the horsepower behind its search feature in order to handle increased traffic.

  • What “Like” Buttons Mean for Web Traffic

    In the six months since Facebook’s “Like” button launched in April, many major content publishers like ABC News, Gawker and Sporting News are reporting traffic increases of up to 500% through the use of this social plugin.

  • Bing PPC vs. Google PPC

    While Google continues to dominate the U.S. search market, the WordStream Internet Marketing Blog examines the strengths of Bing’s pay-per-click advertising program and makes a case for why you should consider using adCenter in addition to or even in lieu of AdWords.

  • How Black Hat SEO Can Kill Your Website Marketing

    Do you know that some SEO tactics can actually get you banned from Google, Yahoo and Bing? AllBusiness explains what constitutes keyword stuffing and cloaking – two common black-hat techniques – so you can avoid these practices that could destroy the credibility of your site with the major search engines.

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