It's a tough world out there. Arm yourself with the latest intelligence from the best in the business.
The rules for getting and keeping customers have changed. As the specialists in intelligent marketing and web development, the agents of Fame Foundry are on a mission to deliver the inside information you need to get ahead in today’s marketplace.
Each month we spotlight the people and companies who are leading the way in setting new trends and redefining how business is done today. Learn from their success stories how you can launch yourself ahead of the competition.
Meet Frank Eliason, Comcast’s senior director in national customer operations and the man behind the Internet’s most advanced social media-based customer servce program. Widely recognized as a social media pioneer, Frank – or @ComcastCares, as he is known in the Twitterverse – makes a strong case for why companies should not be afraid to venture into the social web. Rather than shying away from criticism, he approaches each case head-on, with humility, authenticity and a genuine passion for achieving resolution to problems. In doing so, he has achieved the ultimate goal of any marketer or social media guru: transforming formerly dissatisfied customers into brand evangelists. Recently, Frank joined Fame Foundry’s Jordan Drake to share his experience as the human voice behind the cable giant.
When it comes to the gospel of personal branding, there is perhaps no one so well qualified to preach as Gary Vaynerchuk. He has not only turned his family business into $60 million-a-year wine empire but has cultivated a following of more than 100,000 for his daily video blog, Wine Library TV. A veritable poster child for candor and authenticity, Gary is a living testament to what can be achieved when passion is allowed to flourish in the absence of the limitations of conventional media.
Recently Gary joined Fame Foundry’s Jordan Drake to discuss the new rules for success in business, revealing that underneath his charismatic persona lies an unshakeable work ethic, relentless hustle and true dedication to his fans.
Gain a competitive edge in just a few minutes a day with our tips, tactics and practical advice on modern marketing and trustcasting, website design, traffic growth and promotion, social media, efficiency, creative ideas, business trends and more.
Our 10-part series on trustcasting in the Web marketing universe continues with a look at why it pays to be generous with your expertise.
In today's episode, our 10-part series on trustcasting in the Web marketing universe continues with tips on how actively seek out prospects and earn their trust by offering a real-time response online to their real-world needs and concerns
Our 10-part series on trustcasting in the Web marketing universe resumes today with a look at how serving the greater good of the community lays the groundwork for building trust on the individual level.
In today's installment of our 10-part series on trustcasting in the Web marketing universe, we'll tell you how you can use the trust you've earned with your existing customers to promote trust among your prospects by empowering them as evangelists for your brand.
Our 10-part series on trustcasting in the Web marketing universe continues with the keys to building trust through the quality of your online interactions with your customers. The good news? The channels in which these relationships exist may be new to you, but the rules of engagement are not.