Fame Foundry - A Charlotte Web Design and Marketing Firm - Podcasts

The rules for getting and keeping customers have changed. As the specialists in intelligent marketing and web development, the agents of Fame Foundry are on a mission to deliver the inside information you need to get ahead in today’s marketplace.

The Fame Foundry Podcast

Each month we spotlight the people and companies who are leading the way in setting new trends and redefining how business is done today. Learn from their success stories how you can launch yourself ahead of the competition.

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Latest Fame Foundry Podcasts

002 - Comcast's Frank Eliason: Creating a Better Customer Experience One Tweet at a Time

Tue, 2 Mar 2010 05:59:00 GMT -

Meet Frank Eliason, Comcast’s senior director in national customer operations and the man behind the Internet’s most advanced social media-based customer servce program. Widely recognized as a social media pioneer, Frank – or @ComcastCares, as he is known in the Twitterverse – makes a strong case for why companies should not be afraid to venture into the social web. Rather than shying away from criticism, he approaches each case head-on, with humility, authenticity and a genuine passion for achieving resolution to problems. In doing so, he has achieved the ultimate goal of any marketer or social media guru: transforming formerly dissatisfied customers into brand evangelists. Recently, Frank joined Fame Foundry’s Jordan Drake to share his experience as the human voice behind the cable giant.

001 - Gary Vaynerchuk: Profit from Your Passion

Mon, 1 Feb 2010 17:00:00 GMT -

When it comes to the gospel of personal branding, there is perhaps no one so well qualified to preach as Gary Vaynerchuk. He has not only turned his family business into $60 million-a-year wine empire but has cultivated a following of more than 100,000 for his daily video blog, Wine Library TV. A veritable poster child for candor and authenticity, Gary is a living testament to what can be achieved when passion is allowed to flourish in the absence of the limitations of conventional media.

Recently Gary joined Fame Foundry’s Jordan Drake to discuss the new rules for success in business, revealing that underneath his charismatic persona lies an unshakeable work ethic, relentless hustle and true dedication to his fans.

The Fame Foundry Daily Tips for Business Growth

Gain a competitive edge in just a few minutes a day with our tips, tactics and practical advice on modern marketing and trustcasting, website design, traffic growth and promotion, social media, efficiency, creative ideas, business trends and more.

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Latest Fame Foundry Daily Tips

031 - Trustcasting series: Community-building is serious business, but thatâs not to say it canât also be fun

Mon, 15 Mar 2010 08:15:00 GMT -

Today we conclude our 10-part series on trustcasting in the Web marketing universe. In today's culture of Web, community-building is a serious task that is critical to business growth. However, sometimes a little light-hearted fun is just what is needed to connect with customers and inspire a following around your brand.

030 - Trustcasting series: Turn ideas into action

Fri, 12 Mar 2010 05:15:00 GMT -

In today's installment in our series on trustcasting in the Web marketing universe, our focus is on turning customer insight into action. The era of social media has provided customers with a platform to provide real-time feedback on their experiences with your brand. We'll tell you how to channel and respond to this constant influx of information in ways that reinforce trust by demonstrating your commitment to meeting their needs.

029 - Trustcasting series: A little humility goes a long way

Thu, 11 Mar 2010 05:01:00 GMT -

In today's episode, as our 10-part series on trustcasting in the Web marketing universe continues, we'll explore how humility, honesty and, yes, even admitting to your mistakes work in your favor to build trust when addressing customer issues.

028 - Trustcasting series: Be generous with your expertise

Wed, 10 Mar 2010 05:01:00 GMT -

Our 10-part series on trustcasting in the Web marketing universe continues with a look at why it pays to be generous with your expertise.

027 - Trustcasting series: Respond in real time

Tue, 9 Mar 2010 06:52:00 GMT -

In today's episode, our 10-part series on trustcasting in the Web marketing universe continues with tips on how actively seek out prospects and earn their trust by offering a real-time response online to their real-world needs and concerns